A Conservation Path: Training Artisans in the Peruvian Amazon.

Training Artisans in the Peruvian Amazon

  In the Peruvian Amazon, many artisans have found in conservation a way out of poverty, by preserving the natural resources that they need to create handicrafts — products that are made of plants and other natural resources and sold to tourists.  Handicrafts vary from bowls, clothes, animal shaped toys, and many other creations.   Read More …

#FICEtools: 8 key steps to build your brand

infografia marca

What is a brand? A brand is a combination of ideas existing in someone’s mind that are related to the identity of your organization: what it stands for, what it does, and what social impact it achieves.   Why is it important to have a brand? Your brand is your most valuable asset because it Read More …

What makes communication for social change a powerful tool?

comunication for social change

What is communication for social change? An intentional communication that is used to bring sustainable change in society – in its values, structures -, leading to a qualitative change in a community’s life chances. Communication for social change utilizes a more people-inclusive and integrated messages to improve the welfare of all the members of a Read More …

#FICEtools: 7 ways to communicate your NGO’s brand

7 ways to communicate your brand

  How well you know your donors depends on how well you communicate your organization’s brand: its vision, values, and personality.   As your organization becomes able to communicate its brand more effectively, it will attract more support from potential donors.  By improving your message and having a better understanding of your different audiences, your Read More …